:root{--umeo-red:#e60012;--umeo-yellow:#ffe600;--umeo-black:#111;--umeo-pink:#f7b7c8;--umeo-light-pink:#fff2f6;}
.umeo-hero{position:relative;overflow:hidden;color:#fff;}
.umeo-sale-hero:before{content:"";position:absolute;inset:0;background:repeating-linear-gradient(-12deg,rgba(230,0,18,.18),rgba(230,0,18,.18) 0.8rem,rgba(255,230,0,.14) 0.8rem,rgba(255,230,0,.14) 1.6rem);animation:umeo-stripe 18s linear infinite;z-index:1;pointer-events:none;}
.umeo-hero .wp-block-cover__inner-container{position:relative;z-index:2;}
.umeo-badge{display:inline-block;background:var(--umeo-yellow);color:#111;font-weight:900;padding:.45em 1em;border:4px solid #111;box-shadow:6px 6px 0 #111;transform:rotate(-2deg);}
.umeo-main-copy{font-size:clamp(3.2rem,9vw,8rem)!important;line-height:.98!important;font-weight:1000!important;letter-spacing:.02em;text-shadow:5px 5px 0 #111,-3px -3px 0 var(--umeo-red);animation:umeo-pop 1.8s ease-in-out infinite;}
.umeo-sub-copy{font-size:clamp(1.1rem,2.8vw,2rem);font-weight:900;background:rgba(0,0,0,.65);display:inline-block;padding:.55em 1.1em;border-radius:999px;}
.umeo-cta-wrap{margin-top:2rem;}
.umeo-btn .wp-block-button__link{border-radius:999px;font-weight:900;padding:1em 1.5em;box-shadow:5px 5px 0 #111;border:3px solid #111;transition:.18s transform,.18s box-shadow;}
.umeo-btn .wp-block-button__link:hover{transform:translate(3px,3px);box-shadow:2px 2px 0 #111;}
.umeo-btn-primary .wp-block-button__link{background:var(--umeo-red);color:#fff;}
.umeo-btn-secondary .wp-block-button__link{background:var(--umeo-yellow);color:#111;}
.umeo-brand-section{padding:5rem 1.2rem;background:#fffdf2;}
.umeo-section-title{font-size:clamp(2rem,5vw,3.5rem)!important;font-weight:900;}
.umeo-section-lead{font-size:1.15rem;}
.umeo-brand-grid{gap:2rem;margin-top:2.4rem;}
.umeo-brand-card{padding:2rem;border-radius:26px;min-height:430px;border:4px solid #111;box-shadow:10px 10px 0 #111;}
.umeo-brand-card h3{font-size:clamp(2.1rem,5vw,4rem);margin:.2em 0;font-weight:1000;}
.umeo-brand-kana{font-weight:900;opacity:.82;}
.umeo-brand-copy{font-size:clamp(1.3rem,3vw,2.2rem);font-weight:1000;}
.umeo-brand-umeeee{background:radial-gradient(circle at 20% 20%,#fff 0 10%,transparent 11%),linear-gradient(135deg,var(--umeo-yellow),#fff04a 42%,#ff7a00);}
.umeo-brand-umeeee h3{text-shadow:4px 4px 0 var(--umeo-red);}
.umeo-brand-tobai{background:linear-gradient(135deg,#fff,var(--umeo-light-pink));color:#111;font-family:"Yu Mincho","Hiragino Mincho ProN",serif;border-color:#111;box-shadow:10px 10px 0 var(--umeo-pink);}
.umeo-btn-tobai .wp-block-button__link{background:#111;color:#fff;border-color:var(--umeo-pink);box-shadow:5px 5px 0 var(--umeo-pink);}
.umeo-tobai-section{padding:6rem 1.2rem;background:linear-gradient(180deg,#fff,#fff6f9);color:#111;border-top:1px solid #111;border-bottom:1px solid #111;}
.umeo-tobai-title{font-family:"Yu Mincho","Hiragino Mincho ProN",serif;font-size:clamp(3rem,8vw,6rem)!important;font-weight:500;letter-spacing:.2em;}
.umeo-tobai-lead{font-family:"Yu Mincho","Hiragino Mincho ProN",serif;font-size:clamp(1.4rem,3vw,2.4rem);}
.umeo-tobai-grid{margin:3rem 0;gap:3rem;}
.umeo-tobai-grid h3{font-family:"Yu Mincho","Hiragino Mincho ProN",serif;font-size:clamp(1.7rem,3vw,2.6rem);}
@keyframes umeo-pop{0%,100%{transform:scale(1) rotate(-.4deg)}50%{transform:scale(1.025) rotate(.4deg)}}
@keyframes umeo-stripe{from{transform:translateX(-4rem)}to{transform:translateX(4rem)}}
@media (max-width:781px){.umeo-hero{min-height:680px!important}.umeo-main-copy{font-size:clamp(3rem,15vw,5.4rem)!important}.umeo-brand-card{min-height:auto}.umeo-badge{font-size:.85rem}.umeo-sub-copy{border-radius:18px}.umeo-btn .wp-block-button__link{width:100%;text-align:center}}